Do you want to start your own home based business? Every day we are bombarded with ads of so-called ‘work from home’ opportunities. Many are scams and many are complete rip-offs.

The ‘guru’ phenomenon of people selling themselves as experts has become a real problem and can make it almost impossible to find a legit online business opportunity.

Filtering between fake gurus selling you a dream and honest business coaches that can truly help you succeed is hard. No doubt about it.

BUT there certainly are legit ways to start your own business online. Working a day job is just not for everybody but so is running an online business.

It takes a certain kind of person to start a business and while its real hard work, the rewards are immense.

Any job has a glass ceiling. With a business the potential is unlimited and you can reach as high as your dreams can take you.

Choosing the right business for your individual skills and personality is critical. Most people who fail at their new venture simply chose the wrong business. So often people “fall” into business opportunities on the recommendation of someone else or because a family member starts something.

The flip-side is also true and sometimes people will avoid certain businesses because someone they know failed at it. That means nothing. If its something that you honestly feel that YOU can do, then you need to go for it.

So, how do you choose the right business for “You”? While you have to do your due diligence on any sort of business there are some more fundamental things you need to look at.

Here are a few questions that you need to answer to help you make a better decision.

1.What is your experience and expertise?
Having some experience or expertise in a particular field will not only give you a head start but it will save you a lot of time and money.

Experience buys you time and expertise buys you that which you might have to pay someone else to do.

2.How Much Capital Do You Have?
No matter what kind of business you want to start, you will need some start up capital. In many ways your capital will determine the size and type of business you start.

You could start an online business for $100 or a corporation for $100,000 depending on your capital.

3.How Much Time Can You Devote?
Chances are that you will still have to bring in some money while you start your business. If you are starting part time then you need to access your time and see how much time you can devote to your business.

Certain types of businesses simply can’t work with only 3 or 4 hours of your time a day while for other businesses its more than enough.

4.What Is Your Financial Goals?
How much do you want to make? Although all businesses have unlimited potential, having some clear financial goals is an important start. You need to be realistic with this.

Do you just want to replace your current income? Do you want to be a millionaire by the end of the year?

Some online businesses can take months before they start earning any sort of money.